Monday 28 February 2011

Brief for logo design

business name
The Alumni Bank
description of business
We help students and alumni of universities obtain loans from their fellow alumni.

preferred logo types




values to communicate


color preferences   No

to be used on
  • Online (Website, online advertising, banner ads etc)
  • Merchandise (Mugs, T-shirts etc)


further requirements
I am targetting both current college students and alumni. I want a smart, young, modern look, but also one that is playful and accessible. Also, I would like to be able to customize the logo for a given school. So if the logo has the name in it, there should be an easy way to add an element with the given school's name or logo. That way when one goes to a school specific section of the site, we won't lose the brand/identity of the entire project, but will connect it more closely to that community. Also, I might be looking for a designer to redo my entire look of the site, I am just starting with a logo to see how this works. the site is at www.thealumnibank.com. Thanks!


payment methods
This contest has been pre-paid with 99designs. The winner will be paid directly by 99designs for the full prize amount, excluding any third party transfer fees.
  • Paypal (free, 2-3 day payment turnaround)
  • Moneybookers (charges apply, 5-10 day payment turnaround)
  • AlertPay (charges apply, 5-10 day payment turnaround)
  • Western Union (charges apply, 10 day payment turnaround)
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